Today we were at one of the most important events of the Fintech ecosystem in Mexico. Conversations, presentations, demos. And at some point in the afternoon, while our team was talking with prospects at the event's floor, an artificial intelligence agent was reading the code of our sales platform, identifying a bug, correcting it, and opening a demand.
Nobody asked for it. Without a development team on standby. Alone.
That's not a demo. JAAK.
The problem with “use AI”
In 2026, most financial technology companies say that “use AI”That's his new man. “cloud-first” - a statement that doesn't say anything anymore because they all say it.
The pertinent question isn't anymore Yeah. A company uses AI. how He uses her,where and how deeply it runs in the business.
There's an enormous difference between:
- To have a chatbot on the website
- Using language models to write emails
- Operating your company with production AI agents today
JAAK and very few companies in Mexico can say the same.
What happened today (in real time)
Parallel to today's activities, this happened independently:
) engineering agent
He analysed the repository of our sales platform, identified inconsistencies in the CI / CD pipeline, traced the root cause up to a middle- finish factor, and propose the exact code fix with a documented demand pull.
) Sales agent
He processed the event's leading challenges: He scanned badges with QR code, identified people, sought information about them and charged them to CRM with priority, role, company and strategic notes.
☐ Identity agent
He captured and processed face images of key contacts for biometric enrolment using the same technology as JAAK He's selling his financial sector customers.
That is real capacity multiplication. Not marginal efficiency — multiplication.
Why's this the real differentiator
The market for digital and KYC Mexico's full of good products. APIs solid, regulatory compliance, integration with SAT and INEThe basic technologies are currently being modified.
What isn't modified is the capacity to build, iterate and operate at AI's speed.
| The current market | JAAK |
|---|---|
| Sell software | Operating with AI internally |
| Promises integration speed | Proves with his own track |
| Documenta APIs | Incorporates in days, not weeks |
| He's talking about innovation | That's the case with them. |
When a client JAAK Question “How long would it take to integrate X?”The answer doesn't come from an estimate of a project. It comes from a team that already knows how that integration looks because it did so - with its own agents, with its own product.
What this means for Mexican Fintech
In Mexico, about 1,000 Fintech companies are active with more than 70 million end users on their platforms. Most face the same challenge: to grow without proportionally climbing their operating costs.
The promise of AI has always been that - to do more with less. But between promise and implementation there's an enormous divide of knowledge, infrastructure and organizational culture.
JAAK does not only sell the identity technology fintechs need to comply with regulation. It is developing — in production, with its own processes — the operating model of the financial company of the future.
The key point:
That experience isn't bought at a webinar. “adoption of A”. It gets acquired by making- and JAAK He's already.
Question for 2026
The regulators will demand more. The users will tolerate less friction. The margins will continue to compress.
The question isn't whether your fintech will adopt artificial intelligence in his operations.
The question is: Are you gonna do it alone, or with someone who already knows how to do it?
Conclusion
Today, in a single day, JAAK He captured leading with face biometrics, and put up bugs with an engineering agent and independently researched and charged contacts with CRM while the equipment was in the field. That's not the future of financial technology in Mexico. That's the present. JAAK puts his clients at their service.
